NMXDigital

The playbook

Plays we run.
Outcomes you keep.

I don't sell hours. I sell movement on the scoreboard. Pick the play, or let me audit your account and recommend what will actually move the needle.

The playbook

Plays I run when your spend is on the line.

All services
01 / Play

Digital presence strategy

Before we touch a budget, we get clear on who you are, who you're talking to, and where the leaks are. Positioning, messaging and a digital audit you can act on.

  • Positioning & messaging
  • Customer journey analysis
  • Full digital audit
02 / Play

Website strategy & conversion

Your site is the close. I shape UX, landing pages and on-page direction so the traffic you're paying for actually turns into customers.

  • UX & site direction
  • Landing page design
  • Conversion optimisation
03 / Play

Paid media & performance marketing

Google Ads, Meta, lead gen, scaling. I run the channels that fit your business and ignore the ones that don't — every dollar accountable.

  • Google Ads & PMax
  • Meta & paid social
  • Lead gen & scaling
04 / Play

Analytics & growth insights

If you can't measure it, you can't grow it. GA4, tracking, attribution and reporting that tells you what to do next — not just what happened.

  • GA4 + Tag Manager
  • Attribution & tracking
  • Performance reporting
05 / Play

Marketing systems & automation

Leads slip through cracks when the plumbing is broken. I tighten CRM flows, lead handling and automations so your marketing actually runs as a system.

  • CRM flows
  • Lead handling
  • Automations & ops

What's in every engagement

No surprises.
No vanity reports.

Every engagement comes with the same non-negotiables, regardless of channel mix or spend level — and you're working with me directly throughout.

Get a custom proposal
  • Full account & tracking audit (done by me)
  • Custom KPI scoreboard tied to revenue
  • Direct work with a senior operator — no juniors
  • Weekly optimisation cadence
  • Monthly review call with you, the founder
  • Slack / direct line — no ticket queues
  • Creative & landing page direction
  • Quarterly bets & growth roadmap

How I play

Four quarters. One winning game.

Quarter 01

Audit & teardown

A free, no-fluff teardown of your accounts, tracking and funnel — done by me, personally. You leave with a punch-list whether we work together or not.

→ Next: Strategy & game plan

Quarter 02

Strategy & game plan

I map the channels worth playing, the channels to drop, and the scoreboard we'll be measured against. No vanity metrics.

→ Next: Build & launch

Quarter 03

Build & launch

Account restructure, tracking rebuild, creative direction, landing page tightening. Then we ship — fast.

→ Next: Compound & scale

Quarter 04

Compound & scale

Weekly optimisation. Monthly reviews. Quarterly bets. The scoreboard goes one direction: up and to the right.

→ Next: Audit & teardown

Ready when you are

Let's build the dream life on a scoreboard.

30-minute call, founder to founder. I'll pull your account apart, show you exactly where the leaks are, and tell you whether I'm the right partner — or not. No pressure. No pitch deck.